Yankee Security

Jodi Jacobs

Recap and Insights: Gratitude is Our Attitude

We extend our heartfelt thanks to all exhibitors, without whom the 44th Annual Yankee Security Convention would not have been possible. Your dedication, creativity, and hard work not only fuel the success of the show but also supports its philanthropic heart. This trade-specific show is entirely focused on improving the industry, raising the bar on education, and creating new and exciting opportunities for locksmiths in training and seasoned professionals. Year after year, we couldn’t achieve what we do without your involvement. YOU are truly an inspiration to us. As an organization, we are entirely run by a cast of incredible volunteers. In fact, our entire Board of Directors, who work tirelessly behind the scenes, dedicate their time, expertise, and resources to ensure a smooth and enjoyable experience for everyone at the show. We are proud that this level of commitment truly sets our organization and the Yankees event apart. Your Voice Shapes the FutureWe value your feedback and use it to refine every aspect of the convention. From selecting show dates and hours to enhancing communication platforms and creating engaging experiences like the Demo Zone, your input is pivotal. By sharing your thoughts, you help us continuously improve and evolve, ensuring the convention remains relevant, impactful, and attendee-focused. Please stay vocal! Let us know what you feel is working, what we can change, and what we can add in the future to maximize this show’s success for you and for attendees. Looking Ahead: Pre- and Post-Show StrategiesAs we reflect on this year’s success, we encourage exhibitors to continue building momentum: Pre-Show Planning: Advance promotion ensures attendees know where to find your booth and what to expect. Start thinking about how to spotlight your unique offerings in 2025 and consider a proactive plan to engage possible attendees. Post-Show Follow-Up: Reaching out to leads and contacts after the event solidifies connections made during the show, turning conversations into lasting relationships. Leverage the names you’ve collected over the years and stay in touch. Year-Round Engagement: Promoting the show and your business to end users throughout the year keeps your brand visible and builds anticipation for the next convention. The Road to Yankee Security Convention 2025We’re already looking forward to next year! Together, we’ll raise the bar even higher, continuing to foster innovation, collaboration, and community in the security industry. From all of us at the Yankee Security Convention, thank you for being part of this journey. Your participation, enthusiasm, and generosity make this event extraordinary. We’ll see you next year! Follow us on Facebook, LinkedIn and Instagram.

Recap and Insights: Gratitude is Our Attitude Read More »

The Power of Promotion: How Exhibitors Can Attract Attendees Pre-Show at the 2024 Yankee Security Convention

BLOG: September 2024 The Power of Promotion: How Exhibitors Can Attract Attendees Pre-Show at the 2024 Yankee Security Convention At the Yankee Security Convention, we know the power of collaboration. Our exhibitors are crucial to our success, and by promoting the convention to your customers, you not only strengthen the event but also enhance your brand visibility and deepen customer engagement. This year, with the theme “Secure the Future” for our 44th Annual Yankee Security Convention, we’re excited to help you make this the best year yet. In this blog, we’ll provide strategies to boost your exhibitor experience and promote the 2024 event to ensure success for both you and your customers. Click here for the full blog. 

The Power of Promotion: How Exhibitors Can Attract Attendees Pre-Show at the 2024 Yankee Security Convention Read More »

The Importance of Ongoing Education in Locksmithing: Yankee Security Convention 2024

BLOG: August 2024  The Importance of Ongoing Education in Locksmithing: Yankee Security Convention 2024 In the rapidly evolving field of locksmithing and security, staying current with the latest technologies, techniques, and industry standards is crucial for maintaining a competitive edge. The 2024 Yankee Security Convention, taking place from October 23rd to 27th, offers an unparalleled opportunity for professionals to enhance their skills through a comprehensive lineup of educational classes. Click here for the full blog. 

The Importance of Ongoing Education in Locksmithing: Yankee Security Convention 2024 Read More »